I am quite happy with my first initial ideas for my digipak as I think it has kept within the genre and theme of my artists identity. I decided to keep the theme of my music video (dark and edgy) and reflect that in my digipak through the use of black and white contrast effect throughout.
Although, due to the artist having a quite a heavy rock image, I still wanted her to reflect her femininity. Therefore, I have decided to use the red lipstick kiss mark on the two disks, (which I have added on the digipak as the background part would just be plain black), as red lipstick is a stereotypical colour and look that is associated with femininity and a womans appearance. Furthermore, I think the red lipstick being used in my digipak this way has connotations of my artist reinforcing her fierce attitude as a woman, and making that clear to her audience and the public. I also think this is reinforced through the fact I have decided to have the high heels dominant in one of my shots (top-third photograph).
I am also happy with my choice of using the half painted face in my photography as it reflects two sides to my artists, as well creating a dramatic indentity, I decided that the simple approach to my digipak would be a lot more eye catching and successful as it would be "easier on the eye" than something that may look over the top, as I have already used bold mise-en-scene such as make-up.
I have kept the back of the digipak very simple in terms of font that is clear and easy to read, again using a black background with white text, keeping within the theme. The contrast is reinforced by the use of white disks as they are the object/purpose of buying the digipak. Furthermore, it's a shade that isn't very dominant throughout (but still used), therefore still manages to fit in with the theme.
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